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How to Run
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Determine Your
Who & What
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Without this step you won't be able to integrate the full system. This workbook is the link between all the other workbooks. |
Workbook
PDF Workbbok File: Click here
Audio
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Determining Your WHO and WHAT
Module 02A
Determining Your WHO and WHAT - Talking Book - Part 1
(21:09 minutes)
Determining Your WHO and WHAT - Talking Book - Part 2
(21:45 minutes)
Determining Your WHO and WHAT - Talking Book - Part 3
(27:28 minutes)
Determining Your WHO and WHAT - Talking Book - Part 4
(25:20 minutes)
In this module you will learn:
| • | Exactly what I mean by Who and What | |
| • |
The critical importance of picking a specific “Who” and “What” and then target your marketing to reach that group | |
| • | Possible options for your Who and What | |
| • |
How to pick a specific Who and What as the basis for your marketing activities. |
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